The 7 Myths of Marketing a Service Business

January 27th, 2012

Myth 1: Marketing is a cost, not an investment

When you spend time and money randomly on marketing, then it probably is an expense because you’re not generating a return on the resources invested in it. Many people make the mistake of emulating the marketing tactics of large companies (such as image advertising) that just don’t produce good returns for small businesses. The fact of the matter is that small businesses have to produce BETTER marketing than large businesses because they can’t afford to make mistakes by dropping hundreds or even thousands of pounds/dollars onto campaigns that don’t work. What often happens is that business owners spend lots of money on ineffective campaigns, then erroneously conclude that marketing is an expense, or not worth doing at all.

However, the secret to marketing success is to create a marketing system. A system of activities, strategies, tactics and automation that reliably and predictably create measurable results and positive ROI. I call this the “marketing slot machine”. It’s a slot machine that for every £1/$1 you put in, you get £1.50, or £2 or £5 or more back out. Once you’ve created this system (which requires a small amount of

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Kenny G Tickets – See Saxophone Perfection Live

January 27th, 2012

Kenny G tickets are guaranteed to bring out a series of varied emotions in every audience member, and its been that way for 25 years. Kenny G has long been known as an innovator with his signature instrument, the soprano saxophone, and few have ever been able to create a mood with just one instrument. G has spent a lifetime perfecting his craft, and this artist is as dedicated to his vocation as anyone currently active on the music scene. A look at his life and career path will help explain why hes reached the status of icon on the worldwide music scene.

Tags: G, Kenny, Liv, perfection, Saxophone, See, tickets
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Want To Learn How To Play Guitar Easily And Effortlessly?

January 27th, 2012

The most important thing you must do when learning how to play guitar is practice! You’re learning new things by doing the work, here, this is playing guitar, simple. By saying that, i mean playing guitar, not pulling the strings with no reason at all. And when you’re practicing, there is one thing you should never do and that is you must never, ever do it in a rush, just take your time and the results will come.

The next important thing is you need to get organized while learning new stuff. You need to start at the beginning and start playing simple chords and stuff like that. When playing guitar, just remain as relaxed as possible, relieving the tension off. The tension in your body prevents you from playing correctly and this is wrong way.

Practice every day, every single day, if that is possible, if not, just try doing it in some order, just never quit for a longer period of time and then start again. This is not.the way to learn how to play guitar, it does no good for your playing. So, get habitual at playing guitar and i can almost guarantee, you’ll learn

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Tags: guitar lesson, guitars, how to play guitar, learn guitar playing, learn to play guitar
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Women’s College Basketball – History and Background

January 27th, 2012

It is well known that basketball was invented in 1891 by Dr. James Nesmith, but what is not so well known is the history of women’s basketball. The inaugural womens college basketball session was actually part of a physical education class at Smith College for girls in Conneticut.

The very first womens college basketball game took place at Smith College for girls in 1893 where the freshman played against the sophomores. Unlike womens college basketball games today, the game actually took place behind locked doors and men were prohibited from watching.

The rules of this first womens college basketball game were altered from those of the original mens version to enhance teamwork. The court had 3 zones and three players from each team of nine were allowed in each zone but could not move out of their zone. Funnily enough, these early restrictions in the womens college basketball game are strikingly similar to the game of netball that is played by schoolgirls and women all over Europe.

Womens college basketball began to spread quickly and the first game between two different womens college basketball teams was played in April 1896 with Stanford beating Berkley. There were

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Tags: basketball histor, college basketball for women, womens basketball
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Improve IQ

January 27th, 2012

Can you improve IQ and brainpower in general? You bet, and it isn’t always difficult. I write about dozens of techniques for iq and general brainpower improvement, and I have seen IQ scores go up by applying these techniques. A more usable brain is more important than a score, though, so sit down with a cup of coffee (your first IQ improvement tip) and take notes as you read through the list below.

Improve IQ – A Few Ways

Improve your beliefs. When you believe you are smarter, you become smarter. Though affirmations may work, evidence is even better, so make a note of your successes. Start telling yourself, “Hey, that was really creative,” when you do something creative. When you have a good idea, make a note of it. Gather the evidence for your own IQ improvement and you’ll start to experience more of it as you believe in it.

Sniffing things. Rosemary may have an effect on the brain when the scent is inhaled. I am waiting for the research, but some people swear that just sniffing rosemary wakes up their brain. With safe techniques like this, I say give it a try. You probably have rosemary

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Tags: brainpowe, improve iq, iq
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Reverse Merger: Have They Taken the Reverse out of Reverse Merger?

January 26th, 2012

Are the promoters and consultants destroying the market for Reverse Merger? First lets take a look at reverse merger. In a Reverse Merger, an operating private company merges with a public company that has little or no assets, nor know liabilities (the shell).

In some rare instances, the shell may have some amount of cash remaining for investment in the new enterprise. The public corporation is called a shell since all that exists of the original company is its corporate shell structure and shareholders.

The private company owners obtain the majority of the shell corporation stock (usually 90-95%) through a new issue of stock for the private enterprise or assets.

The public corporation will normally change its name to the private companys name and elect a new board of directors which will appoint the officers.

The public corporation will usually have a base of shareholder sufficient to to meet the 300 shareholder requirement for eventual admission to quotation on the NASDAQ Small-Cap Market, Or some other market.

Now to the problem or the devil is in the details: The private company goes out perform the proper due diligence on a shell after finding it to be clean, and with

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Tags: 15c211, direct public offering, pink sheet, regulation d, reverse merger
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Holiday Food Binging May Not Be Safe

January 26th, 2012

Starting from around Thanksgiving to roughly the end of Christmas, people eat more than they usually do at any other time of year. This period of time is sometimes nicknamed the season of gluttony, where even the most health and weight-conscious individuals forget about the stress of watching what they eat and dig into whatever happens to be on the table at the time. For some, avoiding the stress and anxiety that comes with turning down food during the Holidays is often enough to make them go on eating binges until the 25th comes around and all this insanity ends.

Tags: nausea, side effect, stress
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Sleep Robbers – And How To Stop Them

January 26th, 2012

Do you think that you are getting enough sleep??

Maybe not. Studies confirmed that most adults have been depriving themselves of the amounts of sleep needed.

You now may think that: Half an hour short of sleep wont hurt me. It does – especially if this becomes habitual.

Each half or even only a quarter of an hour lack of sleep each night accumulates in time.

You may think that the lack of sleep the night before is compensated the next night you get enough sleep – but: it doesnt.

What you owe the night before remains in the IOU list which piles up each time you lack sleep.

Just how much sleep is enough? Although it varies depending on the person, it is ideal to consider between seven to eight hours of sleep as enough for the normal person. Younger people need more sleep than older ones.

Sleep is vital to overall health and individual functionality, which is why you have to win back your sleeping time if you lack it. Here are possible sleep robbers (or habits) that you can kick out to regain your sleeping time.

The habit of sleeping late usually starts in a subtle

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Kids Join Forces With Police In Speeding Crackdown

January 25th, 2012

Schoolchildren in Central Wales have been acting as ad-hoc prosecutors in an attempt to reduce the speed of motorists on the roads in Powys.

Pupils from Radnor Valley County Primary School learned how to use laser speed cameras to measure the speed of speeding cars, which can cause accidents necessitating car insurance claims.

However, speeding motorists who often risk increased car insurance premiums, not to mention accidents; large and small could perhaps have been a little surprised when asked to explain their actions to schoolchildren, according to the Powys County Times newspaper.

PC Lyn Heard told the newspaper: “I would expect a motorist, who would have to answer to a group of school children, to modify their future behaviour while using the roads.”

Sarah Morris, a road safety project manager, added: “Inappropriate speed on Powys roads is one of the major causes of road traffic collisions.”

“It is hoped that motorists will adhere to and respect the speed limits, which will greatly improve the road safety within the vicinity of our schools,” she concluded.

THINK!; the national road safety campaign is all about saving lives. They campaign all year round, nationally, to get people to think

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Tags: car insurance, home insurance, insurance, kwik fit, pet insurance, speedin, travel insurance
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High Blood Pressure: The Silent Killer

January 25th, 2012

Maintaining a healthy blood pressure is very important to maintain a health and enhanced overall well-being. Blood pressure is the force that is exerted by circulating blood on the walls of the blood vessels. It is typical for blood pressure to fluctuate throughout the day, but if stays high, then high blood pressure is experienced. The medical term for high blood pressure is hypertension. Medical experts agree that the normal blood pressure is between 110/70 and 125/80. When a blood pressure is high, it may damage the blood vessels, heart, and kidneys. These conditions may lead to heart attack, stroke, and other serious problems. Hypertension is often called a silent killer because it does not cause symptoms while it causing the said damages.

Tags: diet, fatigue, nausea, obesity
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What You Should Know About Exercise Induced Asthma

January 25th, 2012

Do you end up with wheezing, chough or other asthma symptoms after physical exertion? If so, you may be suffering from exercise induced asthma.

In some people, asthma is triggered exclusively by exercise and not by allergens like pollen. How does exercise bring on this condition?

Researchers point out to a number of contributing factors.

One reason is that the person may have greater than normal sensitivity to changes in temperature. It could also be that during exercise, breathing often becomes rapid and shallow, which may end up bringing more allergens into contact with lung tissues.

A third factor is that when breathing rapidly, air that reaches the lungs doesn’t have a chance to warm up sufficiently. When we breathe normally through our noses, the air that reaches the lungs warms up during the passage.

However, during exercise, the body has increased oxygen requirements. To meet it, we tend to breathe through the mouth. This doesn’t allow the air to warm up before it gets to the lungs.

Cool, dry air reaching the lungs can irritate the bronchial tubes and the trachea lining. When that happens, the body releases histamines which result in inflammation.

What can you do to reduce

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Tags: asthma and exercise, asthma treatments, exercise induced asthma, preventing asthma attack
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Attire Worn By the People of the City-States of Greece

January 25th, 2012

Often we have to look to our past to understand our future. Considered one of the first great civilizations, Greek culture is studied in depth. This brings us to the subject of the practical attire of the people.

Attire Worn By the People of the City-States of Greece

The culture of the city-states of the early Greek civilizations has been easily researched from carvings, tombs, ruins, sculptures and art depicting scenes of their every day life. Greek clothing was very simple and light, even for the mythical religious figures. A comprehensible fact to keep in mind is the hot climate of Hellas, the historical name of Greece.

Greeks wore loose clothing generally white or otherwise dyed in bright color or bleached. Typical attire consisted of several pieces with the chiton confectioned in linen for summer and wool during winter. The chiton was a long square garment attached along the arms with pins to make sleeves and a belt round the waist. It is quite similar to the tunics we wear today. Chitons were unisex pieces made by mothers, daughters, and female slaves using long pieces of fabric. Chitons generally were decorated with embroidery on the bottom representing the city-state in

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Tags: archeology, attire, chitons, civilization, greece, greek, greeks, historians, History, loinclothe
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